Designers Stefano Gabbana and Domenico Dolce presented their new DNA Evolution Collection, Spring / Summer 2019 during Milan Fashion Week. Behind the 137 looks, the elements that have always satisfied the designers in a look & feel that celebrates Italian traditions plus an approach with military overtones have been appreciated.
The designer duo is no longer fussed about seasonal reinvention, choosing instead to focus on continuity and longevity. And so, the short film – which also opened the show at Metropol – carved out that heritage: “Dolce & Gabbana is famiglia, bellezza, amore, tradizione, devozione, innovazione, millennials,” and so on.
And to reaffirm their passion and inspiration in the love of the family, couples of men and women paraded with children in their arms as a nod to the traditional family, a controversial issue in which the designers were involved in stating that they were against Adoption by homosexual couples and test tube children.
It went on to outline the contrasts that define the brand, made up of 10 categories, and a further 40 oppositions, these included “religion vs. superstition”, “sacred vs. profane”, “erotic vs. catholic”, “king vs. the people”, “velvet vs. brocade,” and “pasta vs. tomato” and all the way to “super models vs. social media stars.” Represented in the show, opened by Cameron Dallas and closed by Naomi Campbell.
“Our show is about contrasts: the sacred and the profane, north and south, religion and superstition, velvet and brocade, we want to think about all generations, not just ours or the millenial, fashion speaks to everyone! Fashion is fortunate because it speaks without ethnic or age limitations, and we are fortunate to be able to express ourselves in different ways, leaving professional models, mature women and non-models to walk on the catwalk, we select mature women and dress them as runners. her grandson, a mother with her son, styling was key, since we selected some vintage pieces and prints from our archive and elaborated them from head to toe,” Stefano and Domenico mentioned at the end of their parade.
This collection, called DNA Evolution, addresses the issue of the controversy where they were involved some time ago: the theme of the traditional family and sexual diversity and pays tribute to Italian culture to this day. With same-sex couples holding hands, the Italian brand presented a parade where we already know it’s very colorful and exceptional aesthetics: and that is that the millennials as a powerful market in the fashion industry has made comfort come before design each time more excessive in the creations of the pair.
On the runway remained a few members of D&G’s millennial diaspora; Cameron Dallas, Elias Becker, Wizkid, Nash Grier, Nam Joo Hyuk, and Maharaja Padmanabh Singh among them. But to widen the lens and set up the lesson were some influencers of a different vintage: Paul Coster, Adam Senn, and Evandro Soldati. Around these landmark fashion individuals were arranged an agency cast of proper model-models and a street-cast ensemble of families, friends, and couples.
“We wanted to think of all the generations. Not only our generation or the millennial generation,” the designers wrote in an email after the show.
As expected, celebrities such as Shawn Mendes and icon Mariano Di Vaio, as well as Argentine actor and model Horacio Pancheri and other celebrities like Naomi Campbell were on the catwalk.
All in all, D & G proposes an urban and ultra modern uniform.